Listing Tips & Pointers
Whether you're looking to rent out your own property or create a sublet listing, creating a property listing can be a daunting task. But taking the time to create a quality listing can make all the difference in finding the best match for your rental.
Here are some tips to help you craft an effective listing on the off-campus housing website:
Detailed Description
Start by providing a comprehensive description of your property. Include details such as the number of bedrooms and bathrooms, square footage, amenities (like parking, laundry facilities, etc.), and any special features that make your property unique.
Captivating Photos
High-quality photos can make all the difference in attracting potential tenants. Take clear, well-lit photos of each room and highlight any standout features. Make sure to include exterior shots as well to give renters a complete picture of the property.
Use natural light when possible, but be mindful of excessive sunlight that can wash out your photos. Avoid mixing natural and artificial lighting to prevent distracting shadows, and consider photographing unique fixtures separately to showcase them effectively.
Pay attention to angles and use tools like the grid feature on your camera for balanced compositions. Highlighting community amenities and focusing on interior shots are key for attracting renters. Quality photography can really boost your listing's appeal, so don't hesitate to reach out to customer support if you need help uploading images or have any questions!
Location, Location, Location
Emphasize the location of your property and its proximity to the university campus, public transportation, grocery stores, and other amenities. Highlighting nearby attractions or landmarks can also be a plus.
Clear Rental Terms
Be transparent about the rental terms, including the monthly rent, security deposit, lease duration, and any additional fees or utilities not included in the rent. Specify whether the rental is furnished or unfurnished.
Highlight Benefits
Showcase the benefits of living on your property, such as a safe neighborhood, quiet surroundings conducive to studying, or access to communal spaces like a pool or gym.
Provide Accurate Contact Information
Make it easy for interested parties to reach out to you by providing multiple contact options, such as email and phone number. Be sure to check your inbox daily and respond promptly.
Be Honest and Accurate
Avoid exaggerating, misrepresenting, or omitting important details in your property in the listing. Honesty is key for setting the right expectations and building trust with potential tenants to prevent misunderstandings later on. Everyone's rental needs and wants are different, so while your property might not appeal to everyone, it's more important to attract the right renters.
Include Tenant Requirements
If there are specific requirements for potential tenants, such as pet policies, smoking policies, or a minimum credit score, be sure to include them in the listing to save time for both parties. If you're subletting your property and aren't sure, check your original application, lease, and/or the property management company's website. It's always a good idea to double-check with your landlord to make sure both you and your subletter are set up for success.
Update Regularly
Keep your listing up-to-date with any changes in availability, rental terms, or property details. This will ensure that you're attracting the most relevant candidates.
Encourage Feedback
Once your listing is live, welcome feedback from interested parties to improve your listing or address any concerns they may have. If you notice recurring questions from leads, consider adding the answers to your listing description to provide clarity for future inquiries.
By following these tips, you can create a high-quality, efficient off-campus housing listing that addresses most tenants' questions upfront and simplifies the leasing process for everyone involved. Happy listing!